Industry Solutions

Credit unions

Not all digital engagement is created equal. Don’t fall into the trap of Zombie Engagement—generic, automated interactions that lack the personal touch your members deserve.

91
%

audience engagement for faster, higher engagement rates

6
x

Up to 6X conversion for faster, higher conversion rates

15
%

Up to 15% reduction in member attrition

Increased loyalty & revenue

Reputation, referral & cross sell

Why Symend

Before Symend:

Your NPS scores are declining, and are seeing an increasing number of past-due customers. It’s harder than ever to get members’ attention, and you are being asked to deliver revenue goals more efficiently.

After Symend:

Your team is strengthened by behavioral science experts. You have created stronger connections with your members, and your NPS scores are improving. Equally as important, you’re improving collection efficiency and increasing conversions. A sense of tranquility has set in.

2 – 3
%

reduction in roll rates to +90-day delinquencies

140
%

higher click-through rate vs. industry benchmark

6
%

improvement in cure rate for alternative lenders

Hear from our customers:

Top 5 Canadian financial institution

Challenges:
– Unmanageable rise in delinquency across members
– Avoiding damaging customer relationships
– Lack of personalized member interactions

Solution:
Deployed Symend Cure to offer a digital-first, customer-focused experience that supports past due members. Using behavioral science-based tactics and offering an empathetic approach to communications empowered members to catch up on bills before reaching collections.

Result:
With open rates of 55% and click rates of 36%, Symend was rapidly adopted across multiple use cases. Today, using Conscious Engagement we have cured over 100M+ delinquency events and have sent over 450M+ hyper-personalized communications.

Featured content

Delinquency Archetypes: Key factors in debt management

At Symend, our innovative approach to managing member delinquency focuses on aspects of a members environment that we can influence. This strategy emphasizes the importance of adaptability and continuous evolution, ensuring that we provide tailored and effective support to each member. Our approach is centered around two key factors: capacity and readiness. By concentrating on these factors, we can create more personalized interventions that address the specific needs of each member.

Read white paper

Symend’s security pledge

At Symend, we have a holistic approach to security. We adhere to industry standard frameworks like NIST and ISO 27001 and apply standard IAM concepts like RBAC and least privilege. We are dedicated to meeting compliance and regulatory requirements and delivering security you can trust.  

Move beyond the industry standard and create the personalized experiences your customers expect