The world’s first and only Conscious Engagement solution.

Drive customer action, increase revenue and brand loyalty, through data and behavioral science.

With Symend, you can treat people like people and increase profits

Understanding customer behaviors and motivations enables more effective engagement and more personalized journeys. Treat people like people and adapt your communications to their changing needs.

End Zombie Campaigns

End fixed campaigns journeys, leverage campaigns that learn and adapt to “human” preferences.

Increase Revenue

Increase cross sell, upsell and reduce churn and attrition while improving brand loyalty.

Drive Engagement

Leverage psychology and human behavior to drive real, human-like connection.

Why leveraging human behavior, psychology and motivations matters


Up to 6X conversion for faster, higher conversion rates


Up to 91% audience engagement for faster, higher engagement rates


Up to 45% OpEx reduction for pre-emptive inbound call deflection

Increased loyalty & revenue

Reputation, referral & cross sell

Conscious Engagement combines science, technology and human expertise to unlock customer actions

Data science

Symend leverages billions of rows of behavioral data to pre-determine how to best communicate with an audience in order to drive action and foster positive relationships.

100M+ High Value Conversations | 5B+ Behavioral Science-based Attribute

Behavioral science

Symend’s behavioral science-based archetypes are the foundation for ensuring messages use the right tone, behavioral tactic and psychological motivator to drive engagement and action.


Utilizing multi-channel engagement, the Symend platform learns through interaction and matches contacts to “next best actions” to get increasingly better and smarter over time.

Artificial Intelligence + Human Intelligence

Today’s brands win by putting the customer first


Having Symend as a trusted partner allowed us to continue to provide outstanding customer service and build stronger relationships with our customers”

Kim Vey, Director
Client Operations, TELUS

Increased digital interactions


Reduced inbound agent interactions

Learn the latest from Symend

2022 consumer research report: The great shift in billpayer behavior

Our latest consumer mindset study uncovers emerging barriers to customer engagement that are leading to seismic shifts in billpayer behavior. …

Get the report
consumer decision-making

Why behavioral science is critical to understanding how consumers make decisions

Simply put, behavioral science is the study of decision-making. While it is not yet broadly known as a critical component of customer engagement and risk management – this is changing rapidly. …

Read the blog post

Five ways to help customers during a recession and manage risk 

We surveyed billpayers across North America to discover what they’re experiencing now, what they expect in the coming year, and what their service providers can do to help them and manage recession risk.

Read the blog post

Behavioral Science

Symend moves beyond demographic and transactional segmentation. Symend’s consumer engagement archetypes consider psychology and human behavior as the starting point for real, effective human-like communication.

Data Science

Symend eliminates the need for A/B testing. Through data, we know how to best engage with individuals before the first communication is sent. No A/B testing means we can optimize for 100% of your audience.


Symend uses “Rapid Optimization” and look-a-like modelling to constantly evaluate, test, and learn contact preferences to match individuals with the right communication archetype and engagement channel for the specific moment.

Elevate customer focus today

Learn about leveraging behavioral science in engagement from an expert.

Contact Us

Symend would love to help you determine if we can help you meet your goals.