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Symend’s Conscious Engagement solution enables you to “treat people like people” at scale, creating a whole new expectation for customer engagement
Symend leverages billions of rows of behavioral data to pre-determine how to best communicate with an audience in order to drive action and foster positive relationship.
Symend then refines communication over time to be, and remain, more specifically individualized to each person’s identified or evolving preferences.
Import data or connect to your existing Snowflake database to store individual-based behavioral, transactional and person data for segmentation, reporting and insights.
Segment contacts utilizing existing or custom models. Segmentation can be done with limited data and improved over time or accelerated with richer initial person or transactional data.
Apply Symend archetypes to determine engagement strategies. Engagement strategies include channel, frequency, tone, behavioral tactic and psychological motivator tuned to the individual and use case.
Engage using proven engagement strategies. With the first interaction, begin to generate and collect new data for further personalization.
Learn, iterate, and optimize the individualized engagement strategy based on interaction, reaction, or new data points.
Complete Conscious Engagement and convert.
Symend would love to help you determine if we can help you meet your goals.
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