SymendPrevent

Reduce Churn Risk,
Generate Revenue

Bill payment protection that generates revenue while strengthening customer loyalty with zero cost, zero risk, and zero IT lift

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Customer selecting bill coverage protection options including job loss disability and critical illness coverage SymendPrevent bill coverage options selection screen

SymendPrevent offers bill coverage for up to 6 months for customers experiencing unexpected income disruption.

Protection in case of:

  • Job Loss
  • Critical Illness
  • Disability
  • Life Coverage
$900K - $2.5M
New Revenue Generated via RevShare Model
$600K - $2M
Bad Debt Offset in Claim Payouts
$1.5M - $4.5M
Total Financial Benefit with Zero Risk

*Based on 500k monthly delinquencies at 1-3% uptake rate. Results scale proportionally to your volume.

HOW IT WORKS

Zero-Cost Add-On to Symend for New Revenue and Reduced Churn — with No Risk

1. Customer Cures

SymendCure resolves your past-due customers outstanding balance, making them eligible for coverage

2. Protection Offered

Customer receives enrollment offer at the moment financial awareness is highest — with outreach optimized by Behavioral Science to maximize uptake

3. Customer Enrolled

Symend handles everything from enrollment, payments, claims, support — you collect revenue share. And because the protection is tied to the customer's account with you, it gives them an added reason to stay. Coverage does not transfer if customers switch providers.

SymendPrevent customer enrollment flow showing behavioral science-driven engagement process
Symend delinquency archetypes showing customer behavioral segmentation profiles for personalized engagement

THE BEHAVIORAL SCIENCE ADVANTAGE

Customers who just cured from delinquency are 5x more receptive to protection offers...

But only when contacted at the right moment with the right message.

SymendPrevent leverages Delinquency Archetype segmentation to deliver personalized offers through the optimal channel, maximizing conversion rates and revenue.

THE PROOF

The Market Opportunity Is Growing

Customers Are Looking for More Support Than Ever

46%
Rise in missed payments since 2020¹
17%
Of consumers across North America expect job loss in next 12 months¹
40%
Of North Americans want income protection²

¹ 15%, Federal Reserve Bank of New York, Consumer Credit Panel; 17-20%, Bank of Canada Consumer Expectations Survey
² LIMRA Consumer Survey on Income Protection

Purpose-Built for Industry

Telecommunications

High-volume postpaid accounts with regular delinquency cycles

Utilities

Customers vulnerable to seasonal income fluctuations

Financial Services

Loan, credit card, automotive customers seeking income protection

"Symend became a critical service for TELUS overnight.

As call volumes skyrocketed and customer uncertainty continued to rise — having Symend as a trusted partner allowed us to continue to provide outstanding customer service and build stronger relationships with our customers."

Kim Vey | Director, Client Operations at TELUS

FAQs

Unpack some of our most commonly asked questions.
Don't see what you're looking for? Speak to our team today.

What is SymendPrevent and how does it work?
SymendPrevent is a bill payment protection solution that offers your cured customers access to coverage for up to 6 months in case of job loss, critical illness, disability, or death. After a customer cures through Symend's delinquency engagement, they receive a personalized enrollment offer at the moment when financial awareness is highest, maximizing uptake rates.
What are the financial benefits for my organization?
SymendPrevent generates revenue through a commercial partnership model. Your organization earns a share of premium revenue, and when covered customers experience income disruption due to a qualifying event — such as job loss, illness, or disability — claim payouts cover their bills. SymendPrevent also reduces involuntary churn — keeping covered customers connected and paying instead of losing them to disconnection — and reduces voluntary churn by giving customers a valuable benefit that doesn't transfer if they switch providers. Financial benefit scales with your customer volume — we build a custom business case for every client to reflect your specific population and opportunity.
How does SymendPrevent reduce customer churn?
SymendPrevent directly reduces involuntary churn. When a covered customer experiences a qualifying event — job loss, illness, disability — claim payouts keep their bills current, preventing disconnection and retaining accounts that would otherwise be lost. It also reduces voluntary churn: because Bill Payment Protection is tied to the customer's account with your organization, it doesn't transfer if they switch providers, creating an additional cost of switching.
What types of coverage does SymendPrevent offer?
SymendPrevent offers protection for four key life events: Job Loss (involuntary unemployment), Critical Illness (serious medical conditions), Disability (inability to work due to injury or illness), and Life Coverage (protection for beneficiaries). Coverage can pay customer bills for up to 6 months, providing peace of mind during unexpected income disruption. Coverage options are flexible and can be configured to align with your specific business model and customer needs.
What operational lift is required to implement SymendPrevent?
SymendPrevent is designed as a low-lift add-on to SymendCure. Symend handles outreach, enrollment, claims processing, and customer support end-to-end — with minimal impact on your IT or operations teams.
Why are customers more likely to enroll through SymendPrevent?
Behavioral science shows that customers who just cured from delinquency are 5x more receptive to protection offers. SymendPrevent leverages this heightened sensitivity to financial risk by offering coverage post-cure—at the exact moment when customers have experienced financial stress and are most aware of the need for protection. Our Delinquency Archetype segmentation ensures personalized offers through optimal channels.
Which industries is SymendPrevent designed for?
SymendPrevent is specifically designed for Telecommunications (high-volume postpaid accounts with regular delinquency cycles), Utilities (customers vulnerable to seasonal income fluctuations), and Financial Services (loan and credit customers seeking income protection). The solution is fully configurable to support your specific business goals.
Who provides the underlying coverage?
Bill Payment Protection is backed by established, globally regulated underwriting partners with deep experience in payment protection and income coverage. Partners are selected based on market and regulatory requirements to ensure compliance in every region we operate.
How are claims handled? Will customers contact our call centers?
No. As part of the program, dedicated customer support channels are set up — including phone, email, and messaging — specifically for Bill Payment Protection customer support and claims submission. Customers are directed to these channels throughout the entire experience, from enrollment through to claims. This means your call centers and support teams are not impacted — all customer support and claims adjudication are handled outside of your operations.
Can Bill Payment Protection be offered beyond post-cure customers?
Yes. Post-cure customers have demonstrated strong receptivity to the offer, but the program can also be extended to broader customer segments through cross-sell campaigns — expanding reach and revenue potential.
What does the pilot process look like?
We work with your team to define the target customer population, configure the enrollment journey, and begin outreach — with minimal demands on your IT or operations teams.